Employer Branding
You don't have to be a worldwide mega-corporation to have a strong employer brand. Your company image comes
simply from how people perceive you. First impressions happen far before that first interview. The better your
employer brand, the more likely it is you will attract the right talent, retain star employees, and create genuine
advocates of your business. With BALANCEtrak, you have the opportunity to make the right positive, first impression
by creating your own branded career page.
- Create a career page using your logo and color scheme; reinforcing your brand.
- Create content that shapes and controls your image for potential applicants.
- Get the information from your job seekers the right way by using flexible question-building tools—leaving a positive
impression of your company.
- Create job applications using the Interactive Form Designer and publish to your branded career page.
- BALANCEtrak also provides an RSS feed (Real Simple Syndication) for your job postings. Job seekers can subscribe to your feed and see the positions that become available.